Let’s be frank here, the information presented in Rip Esselstyn’s book is not new information. The information is easily available from different sources. But what makes the book different is the way Rip wrote. I will not hesitate to add that Rip’s writing style added zing to the information. Rip comes across as a more accessible and informal person when compared to other authors who work in the same genre.
Another thing that attracted me is the number of recipes. Rip’s recipes focused on breakfast, lunch and even contained recipes for preparing the tasty sandwich. The recipes were not very rigid as found in other books, but more flexible and the ideas presented can help the person to prepare his recipe.
My only beef with this book is that Rip does not give full credit where it is due. He has used numerous studies but has not bothered to give full citations to these studies. Though he may have had his reasons for doing so, but not allowing readers’ access to the information that he has had can raise some suspicion in people’s mind.